In these times of economic turbulence, many non-profit organizations are pressed for the funding which will enable them to successfully continue their mission. Cultivating donors is of utmost importance at a time when donors are forced, by their own economic circumstances, to reconsider even long-standing funding priorities.
Unfortunately, the market research and advanced donor analysis which would allow non-profits to target the right donors in the most effective ways is often beyond the reach of many organizations. However, as part of our mission, the Professional Survey Group provides cost effective research strategies to non-profit groups, allowing organizations to gather the information that they need to assure continued support for their causes.
The Professional Survey Group has extensive experience with both satisfaction research and advanced database analysis. We can assist non-profit organizations in crafting surveys which will help determine which messages are most appealing and persuasive to donors in deciding how to allot their charitable contributions. We can also assess donor satisfaction, the likelihood to maintain or increase donations over time, and the primary competition for donor contributions. Alternately, we can analyze your donor database to determine which types of contact have been most successful for you in eliciting donations in the past, and specifically which types of donors tend to respond to which modalities.
Most of all, we strive to partner with non-profit organizations in thoughtful, efficient, and intelligent ways to obtain the insights that non-profits need to enable them to provide essential services and aid to so many people in the US and abroad.